37
switch 2 memory
Skip itWeak search conversion (1.1%) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Good$160.20avg listing price — sweet spot $15–$100
Market size
Okay$205K$205K/yr · 113K searches
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Growth
Okay+3.1%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$39.01–$302.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad16,649.14avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Signals High Price