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surface pro 7 screen protector
Skip itSoft demand (-30.5% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible19.1%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good$13.55avg listing price — sweet spot $15–$100
Returns
Okay3.3%return rate — above 5% kills the launch gate
Review moat
Okay1,900.33avg incumbent reviews — the moat a new listing must climb
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Price range
Okay$6.72–$19.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad71%top-5 click share — a locked-up shelf
Market size
Bad$46K$46K/yr · 18K searches
Growth
Bad-30.5%90-day search growth — must beat 0% to launch