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sony a7iii cage
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$66.75avg listing price — sweet spot $15–$100
Review moat
Great272.91avg incumbent reviews — the moat a new listing must climb
Price range
Good$31.82–$153.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.5%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-12.8%90-day search growth — must beat 0% to launch
Competition
Bad83%top-5 click share — a locked-up shelf
Market size
Bad$34K$34K/yr · 30K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
Signals High Price