39
small zip ties clear
Skip itPrices mostly outside the sweet spot ($4.08–$9.84) — this niche doesn't clear our bar today.
Conversion
Incredible21.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Growth
Okay+17.3%90-day search growth — must beat 0% to launch
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Review moat
Okay3,690.5avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$6.14avg listing price — sweet spot $15–$100
Market size
Bad$59K$59K/yr · 44K searches
Price range
Bad$4.08–$9.84cheapest to priciest tracked listing — scored on the share inside $15–$100