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skate stickers

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Soft demand (-10.8% this quarter) — this niche doesn't clear our bar today.

Market size 42Growth 20Conversion 27Competition 68Returns 90Price range 82Avg price 95Brand share 36Review moat 52Quality gap 24

Avg price

Incredible$36.83

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Price range

Great$3.83–$72.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,410.12

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$216K

$216K/yr · 269K searches

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-10.8%

90-day search growth — must beat 0% to launch

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