40
sd25tb4
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible70.6avg incumbent reviews — the moat a new listing must climb
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Returns
Great1.4%return rate — above 5% kills the launch gate
Market size
Great$890K$890K/yr · 31K searches
Avg price
Okay$273.18avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-17.7%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$234.97–$295.31cheapest to priciest tracked listing — scored on the share inside $15–$100