47
scuba vbs
Skip itA small market ($3K/yr) — this niche doesn't clear our bar today.
Growth
Incredible+221.1%90-day search growth — must beat 0% to launch
Review moat
Great281.56avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Brand share
Good72%top-5 brand share — brands hold most of the demand
Returns
Okay3.1%return rate — above 5% kills the launch gate
Avg price
Okay$11.31avg listing price — sweet spot $15–$100
Price range
Okay$6.41–$20.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad75%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$3K$3K/yr · 3K searches