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rotating power strip
Skip itSoft demand (-12.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$18.58avg listing price — sweet spot $15–$100
Price range
Great$8.49–$42.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad5,916.15avg incumbent reviews — the moat a new listing must climb
Market size
Bad$82K$82K/yr · 100K searches
Growth
Bad-12.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality