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record sleeves
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great$18.47avg listing price — sweet spot $15–$100
Market size
Great$1.1M$1.1M/yr · 729K searches
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Price range
Good$6.71–$31.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad4,215.14avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.4%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad94%top-5 brand share — brand-locked demand