36
rak wisblock
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great101.25avg incumbent reviews — the moat a new listing must climb
Avg price
Great$51.05avg listing price — sweet spot $15–$100
Price range
Great$14.84–$116.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.6%return rate — above 5% kills the launch gate
Market size
Okay$104K$104K/yr · 98K searches
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Competition
Bad87%top-5 click share — a locked-up shelf
Growth
Bad-36.4%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand