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48

radio harness

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Soft demand (-23.5% this quarter) — this niche doesn't clear our bar today.

Market size 41Growth 13Conversion 23Competition 57Returns 48Price range 84Avg price 87Brand share 44Review moat 48Quality gap 83

Avg price

Great$19.88

avg listing price — sweet spot $15–$100

Price range

Great$6.39–$70.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,724.43

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Market size

Okay$210K

$210K/yr · 572K searches

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-23.5%

90-day search growth — must beat 0% to launch

Reviews