38
ptz controller
Skip itPrices mostly outside the sweet spot ($66.07–$1203.68) — this niche doesn't clear our bar today.
Review moat
Incredible57.54avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Brand share
Good70%top-5 brand share — brands hold most of the demand
Market size
Bad$95K$95K/yr · 55K searches
Avg price
Bad$365.76avg listing price — sweet spot $15–$100
Growth
Bad-10.1%90-day search growth — must beat 0% to launch
Returns
Bad8.7%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Price range
Bad$66.07–$1203.68cheapest to priciest tracked listing — scored on the share inside $15–$100