41
ps4 case
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$45.47avg listing price — sweet spot $15–$100
Review moat
Great359.37avg incumbent reviews — the moat a new listing must climb
Returns
Great1.9%return rate — above 5% kills the launch gate
Brand share
Good72%top-5 brand share — brands hold most of the demand
Growth
Okay+12.5%90-day search growth — must beat 0% to launch
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Okay$17.11–$279.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$21K$21K/yr · 32K searches