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power hub
Skip itSoft demand (-39.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$25.13avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 6% kills the launch gate
Price range
Great$9.41–$45.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$504K$504K/yr · 408K searches
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Review moat
Bad17,384.11avg incumbent reviews — the moat a new listing must climb
Growth
Bad-39.4%90-day search growth — must beat 0% to launch