30
portable smart projector 4k
Skip itWeak search conversion (0.2%) — this niche doesn't clear our bar today.
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good984.26avg incumbent reviews — the moat a new listing must climb
Growth
Good+35.9%90-day search growth — must beat 0% to launch
Avg price
Okay$222.39avg listing price — sweet spot $15–$100
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Returns
Bad7.4%return rate — above 5% kills the launch gate
Price range
Bad$47.41–$410.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad96%top-5 brand share — brand-locked demand
Market size
Bad$15K$15K/yr · 31K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale