49
portable keyboard
Skip itSoft demand (-9.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$39.80avg listing price — sweet spot $15–$100
Price range
Incredible$19.19–$89.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$1.2M$1.2M/yr · 1.5M searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Review moat
Okay2,922.75avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.8%return rate — above 5% kills the launch gate
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-9.9%90-day search growth — must beat 0% to launch