Skip to content
57

pink mouse

Worth a look

Shows a sweet-spot price point ($22.83 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 77Growth 19Conversion 33Competition 79Returns 57Price range 87Avg price 95Brand share 68Review moat 24Quality gap 48

Avg price

Incredible$22.83

avg listing price — sweet spot $15–$100

Price range

Great$5.92–$95.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great36%

top-5 click share — an open shelf

Market size

Great$941K

$941K/yr · 1.6M searches

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Returns

Good2.7%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Review moat

Bad6,383.57

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-12.3%

90-day search growth — must beat 0% to launch

Products