58
pc case
Worth a lookShows a $5.6M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$5.6M$5.6M/yr · 11.9M searches
Competition
Great20%top-5 click share — an open shelf
Brand share
Great51%top-5 brand share — no brand owns this niche
Avg price
Great$87.56avg listing price — sweet spot $15–$100
Review moat
Good987.17avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-0.9%90-day search growth — must beat 0% to launch
Price range
Bad$12.16–$377.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Signals High Price