35
orbic
Skip itSoft demand (-51.5% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Review moat
Great116.33avg incumbent reviews — the moat a new listing must climb
Avg price
Great$64.66avg listing price — sweet spot $15–$100
Price range
Good$14.37–$131.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Returns
Okay4.5%return rate — above 5% kills the launch gate
Market size
Bad$96K$96K/yr · 37K searches
Competition
Bad95%top-5 click share — a locked-up shelf
Growth
Bad-51.5%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand