43
optical to 3.5mm
Skip itHigh returns (8.6%) — this niche doesn't clear our bar today.
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$13.63avg listing price — sweet spot $15–$100
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Review moat
Okay2,631.15avg incumbent reviews — the moat a new listing must climb
Growth
Okay+2.9%90-day search growth — must beat 0% to launch
Market size
Okay$120K$120K/yr · 180K searches
Price range
Bad$5.90–$17.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad8.6%return rate — above 5% kills the launch gate
Signals High Returns