52
nightstand power station
Worth a lookShows a sweet-spot price point ($22.70 avg), but soft demand (-10.2% this quarter) keeps it on the watch list.
Avg price
Great$22.70avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$9.41–$66.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great34%top-5 click share — an open shelf
Brand share
Good66%top-5 brand share — brands hold most of the demand
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$97K$97K/yr · 101K searches
Review moat
Bad6,571.15avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-10.2%90-day search growth — must beat 0% to launch