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monitor light bar
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$52.92avg listing price — sweet spot $15–$100
Market size
Great$1.8M$1.8M/yr · 1.3M searches
Price range
Good$13.87–$177.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,234.53avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.6%return rate — above 5% kills the launch gate
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-8.5%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand
Signals High Price