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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 64Growth 28Conversion 94Competition 6Returns 81Price range 0Avg price 18Brand share 0Review moat 15Quality gap 21

Conversion

Great11.7%

search→purchase rate — share of searches ending in a sale

Returns

Great1.7%

return rate — above 5% kills the launch gate

Market size

Good$598K

$598K/yr · 779K searches

Growth

Okay+2.5%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Avg price

Bad$6.57

avg listing price — sweet spot $15–$100

Review moat

Bad22,630.71

avg incumbent reviews — the moat a new listing must climb

Competition

Bad93%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$5.20–$9.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Search terms