mini ups
Worth a lookShows a sweet-spot price point ($61.13 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$61.13avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Growth
Great+67.7%90-day search growth — must beat 0% to launch
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Market size
Okay$250K$250K/yr · 397K searches
Price range
Okay$14.95–$236.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,052.64avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale