35
mini displayport to displayport
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Returns
Good2.2%return rate — above 5% kills the launch gate
Avg price
Okay$10.83avg listing price — sweet spot $15–$100
Market size
Okay$189K$189K/yr · 140K searches
Price range
Okay$7.66–$17.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad7,151.09avg incumbent reviews — the moat a new listing must climb
Growth
Bad-10.7%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand