62
mini blower
Launch itA $1.3M/yr market growing +39.5% this quarter with returns at 2.3% — clears our launch bar.
Avg price
Incredible$36.99avg listing price — sweet spot $15–$100
Price range
Great$11.87–$92.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$1.3M$1.3M/yr · 866K searches
Returns
Good2.3%return rate — above 5% kills the launch gate
Growth
Good+39.5%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good75%top-5 brand share — brands hold most of the demand
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,584.36avg incumbent reviews — the moat a new listing must climb