45
mighty vibe
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Growth
Incredible+159.1%90-day search growth — must beat 0% to launch
Avg price
Great$68.56avg listing price — sweet spot $15–$100
Price range
Good$29.48–$129.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,638.29avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Competition
Bad72%top-5 click share — a locked-up shelf
Returns
Bad6.2%return rate — above 5% kills the launch gate
Market size
Bad$52K$52K/yr · 36K searches
Brand share
Bad97%top-5 brand share — brand-locked demand