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microsoft surface 65w power supply
Skip itA small market ($57K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible15.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$21.36avg listing price — sweet spot $15–$100
Price range
Great$9.98–$42.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.4%return rate — above 5% kills the launch gate
Brand share
Good70%top-5 brand share — brands hold most of the demand
Review moat
Good1,197.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad70%top-5 click share — a locked-up shelf
Growth
Bad-10.5%90-day search growth — must beat 0% to launch
Market size
Bad$57K$57K/yr · 17K searches
Signals No Dominant Brand