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mental health stickers
Skip itPrices mostly outside the sweet spot ($3.99–$18.00) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great327.93avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Market size
Okay$114K$114K/yr · 280K searches
Avg price
Okay$8.92avg listing price — sweet spot $15–$100
Growth
Bad-3.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$3.99–$18.00cheapest to priciest tracked listing — scored on the share inside $15–$100