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math stickers
Skip itPrices mostly outside the sweet spot ($5.20–$13.86) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Great320.69avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Brand share
Good72%top-5 brand share — brands hold most of the demand
Growth
Okay+3.6%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
Avg price
Bad$7.58avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$17K$17K/yr · 48K searches
Price range
Bad$5.20–$13.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier