44
magnifying glass for coins
Skip itSoft demand (-35.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.87avg listing price — sweet spot $15–$100
Price range
Great$6.80–$54.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Returns
Okay3.2%return rate — above 5% kills the launch gate
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Okay$180K$180K/yr · 151K searches
Review moat
Bad6,581.82avg incumbent reviews — the moat a new listing must climb
Growth
Bad-35.6%90-day search growth — must beat 0% to launch