Lightning to Usbc
Worth a lookShows searches that convert (11.7% search→purchase), but a deep review moat (10,380 avg reviews) keeps it on the watch list.
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Returns
Good2.1%return rate — above 5% kills the launch gate
Brand share
Good62%top-5 brand share — brands hold most of the demand
Market size
Good$460K$460K/yr · 365K searches
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.41–$24.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.74avg listing price — sweet spot $15–$100
Growth
Okay+2.4%90-day search growth — must beat 0% to launch
Review moat
Bad10,380.2avg incumbent reviews — the moat a new listing must climb