47
Light Up Mouse
Skip itA small market ($55K/yr) — this niche doesn't clear our bar today.
Brand share
Great53%top-5 brand share — no brand owns this niche
Avg price
Great$16.02avg listing price — sweet spot $15–$100
Price range
Great$5.78–$50.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Review moat
Bad6,333.91avg incumbent reviews — the moat a new listing must climb
Market size
Bad$55K$55K/yr · 146K searches
Growth
Bad-21.1%90-day search growth — must beat 0% to launch
Signals No Dominant Brand