50
light box
Worth a lookShows a $2.4M/yr market, but soft demand (-9.3% this quarter) keeps it on the watch list.
Market size
Incredible$2.4M$2.4M/yr · 1.8M searches
Avg price
Incredible$36.42avg listing price — sweet spot $15–$100
Price range
Great$10.02–$86.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Returns
Okay4.3%return rate — above 5% kills the launch gate
Review moat
Bad4,840.96avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.3%90-day search growth — must beat 0% to launch