43
lens filter case
Skip itA small market ($64K/yr) — this niche doesn't clear our bar today.
Avg price
Great$18.66avg listing price — sweet spot $15–$100
Price range
Great$7.82–$46.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good718.28avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.1%return rate — above 5% kills the launch gate
Growth
Okay+7.7%90-day search growth — must beat 0% to launch
Market size
Bad$64K$64K/yr · 75K searches