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keyboard with trackball
Skip itWeak search conversion (1.0%) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$68.28avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Good1,342.43avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.5%return rate — above 5% kills the launch gate
Price range
Okay$12.84–$287.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-7.4%90-day search growth — must beat 0% to launch
Market size
Bad$67K$67K/yr · 100K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale