50
ipad kneeboard
Worth a lookShows a thin review moat (94 avg reviews), but a small market ($96K/yr) keeps it on the watch list.
Review moat
Incredible94.23avg incumbent reviews — the moat a new listing must climb
Avg price
Great$48.55avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Price range
Good$17.29–$169.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+1.2%90-day search growth — must beat 0% to launch
Returns
Okay4.9%return rate — above 5% kills the launch gate
Market size
Bad$96K$96K/yr · 63K searches
Signals No Dominant Brand