51
ipad case with strap
Worth a lookShows a sweet-spot price point ($43.15 avg), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Avg price
Incredible$43.15avg listing price — sweet spot $15–$100
Price range
Great$9.11–$88.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$832K$832K/yr · 534K searches
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Returns
Good2.7%return rate — above 5% kills the launch gate
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,513.35avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.4%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand