40
ipad 10th generation case red
Skip itA small market ($61K/yr) — this niche doesn't clear our bar today.
Avg price
Great$16.54avg listing price — sweet spot $15–$100
Price range
Good$8.82–$28.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.3%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-16.0%90-day search growth — must beat 0% to launch
Review moat
Bad20,959.7avg incumbent reviews — the moat a new listing must climb
Market size
Bad$61K$61K/yr · 82K searches