45
horse trailer camera
Skip itPrices mostly outside the sweet spot ($83.53–$212.98) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Review moat
Good551.8avg incumbent reviews — the moat a new listing must climb
Avg price
Good$133.52avg listing price — sweet spot $15–$100
Growth
Good+37.5%90-day search growth — must beat 0% to launch
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Market size
Okay$198K$198K/yr · 44K searches
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Returns
Bad5.3%return rate — above 5% kills the launch gate
Competition
Bad72%top-5 click share — a locked-up shelf
Price range
Bad$83.53–$212.98cheapest to priciest tracked listing — scored on the share inside $15–$100