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hdmi adapter for monitor
Skip itSoft demand (-20.5% this quarter) — this niche doesn't clear our bar today.
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Price range
Good$3.99–$34.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.14avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.5%return rate — above 5% kills the launch gate
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Market size
Bad$70K$70K/yr · 78K searches
Review moat
Bad19,603.04avg incumbent reviews — the moat a new listing must climb
Growth
Bad-20.5%90-day search growth — must beat 0% to launch