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Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 24Growth 35Conversion 73Competition 21Returns 95Price range 79Avg price 90Brand share 8Review moat 68Quality gap 21

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great$20.90

avg listing price — sweet spot $15–$100

Price range

Great$10.81–$31.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good791.75

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+7.9%

90-day search growth — must beat 0% to launch

Market size

Bad$97K

$97K/yr · 69K searches

Competition

Bad75%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad97%

top-5 brand share — brand-locked demand

Search terms