36
fitbit alta charger
Skip itHigh returns (12.7%) — this niche doesn't clear our bar today.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Review moat
Great283.54avg incumbent reviews — the moat a new listing must climb
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Growth
Okay+10.7%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Bad72%top-5 click share — a locked-up shelf
Avg price
Bad$7.35avg listing price — sweet spot $15–$100
Market size
Bad$18K$18K/yr · 26K searches
Returns
Bad12.7%return rate — above 5% kills the launch gate
Price range
Bad$5.51–$9.01cheapest to priciest tracked listing — scored on the share inside $15–$100