35
eufy hard drive
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+30.9%90-day search growth — must beat 0% to launch
Review moat
Good1,348.67avg incumbent reviews — the moat a new listing must climb
Market size
Okay$272K$272K/yr · 44K searches
Avg price
Okay$201.22avg listing price — sweet spot $15–$100
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Returns
Bad6.5%return rate — above 5% kills the launch gate
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$100.84–$382.52cheapest to priciest tracked listing — scored on the share inside $15–$100