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ethernet switch 2 port
Skip itA small market ($32K/yr) — this niche doesn't clear our bar today.
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.97avg listing price — sweet spot $15–$100
Returns
Good2.9%return rate — above 5% kills the launch gate
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Price range
Okay$9.65–$16.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-11.6%90-day search growth — must beat 0% to launch
Review moat
Bad14,271.5avg incumbent reviews — the moat a new listing must climb
Market size
Bad$32K$32K/yr · 35K searches