Skip to content
40

ethernet cable 1 ft

Skip it

A small market ($43K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 21Conversion 95Competition 44Returns 68Price range 58Avg price 42Brand share 51Review moat 19Quality gap 16

Conversion

Incredible12.6%

search→purchase rate — share of searches ending in a sale

Returns

Good2.3%

return rate — above 5% kills the launch gate

Price range

Good$3.47–$30.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay$11.08

avg listing price — sweet spot $15–$100

Growth

Bad-8.7%

90-day search growth — must beat 0% to launch

Review moat

Bad14,984.41

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$43K

$43K/yr · 31K searches

Reviews