47
eero power cord
Skip itA concentrated shelf (top 5 take 90% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible13.7%search→purchase rate — share of searches ending in a sale
Review moat
Great144.86avg incumbent reviews — the moat a new listing must climb
Avg price
Great$17.47avg listing price — sweet spot $15–$100
Growth
Great+72.7%90-day search growth — must beat 0% to launch
Price range
Good$9.84–$29.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay4.1%return rate — above 5% kills the launch gate
Market size
Bad$47K$47K/yr · 20K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad90%top-5 click share — a locked-up shelf
Signals Low Review Barrier