Skip to content
50

ear buds iphone 16

Worth a look

Shows searches that convert (12.7% search→purchase), but a small market ($38K/yr) keeps it on the watch list.

Market size 9Growth 20Conversion 95Competition 42Returns 72Price range 87Avg price 94Brand share 49Review moat 15Quality gap 76

Conversion

Incredible12.7%

search→purchase rate — share of searches ending in a sale

Avg price

Great$22.40

avg listing price — sweet spot $15–$100

Price range

Great$6.97–$92.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Returns

Good2.1%

return rate — above 5% kills the launch gate

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-10.3%

90-day search growth — must beat 0% to launch

Review moat

Bad21,716.59

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$38K

$38K/yr · 13K searches

Products