45
dvr hard drive
Skip itPrices mostly outside the sweet spot ($19.11–$425.90) — this niche doesn't clear our bar today.
Competition
Great27%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$131.27avg listing price — sweet spot $15–$100
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Market size
Okay$188K$188K/yr · 39K searches
Returns
Okay4.4%return rate — above 5% kills the launch gate
Growth
Bad-2.1%90-day search growth — must beat 0% to launch
Review moat
Bad5,832.58avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Price range
Bad$19.11–$425.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price