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dvi cable
Skip itPrices mostly outside the sweet spot ($5.26–$13.84) — this niche doesn't clear our bar today.
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Returns
Good2.4%return rate — above 5% kills the launch gate
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$7.90avg listing price — sweet spot $15–$100
Growth
Bad-8.3%90-day search growth — must beat 0% to launch
Market size
Bad$80K$80K/yr · 124K searches
Review moat
Bad23,387.18avg incumbent reviews — the moat a new listing must climb
Price range
Bad$5.26–$13.84cheapest to priciest tracked listing — scored on the share inside $15–$100